Digipak Feedback

I made two final digipaks which also came with two different magazine posters. Both were different designs which were taken from two different parts of my music video, so the digipaks both link well to the video. I asked a couple of people about each digipak for their opinion on which they preferred and what they liked and disliked about each poster, this was so i could get an understanding of which digipak to use as my final design. 

This was the first digipak i showed them. The overall response i got from it was that they really liked it. It was a very positive response. Everyone said that the colours were really nice and that they catch your eye instantly drawing you into the image straight away. Others also said that they like the image because it is quite dramatic with the one man standing alone, they said it also gives them an idea of what the type of music it is, solo singer-songwriter. A few mentioned how they thought the colour of the text was good and appropriate because it makes it easy to read and stand out clearly which is good rather than them struggling to see what it says because if it was like that they may just not bother. I am happy with the response i got from this poster, saying that it looks professional and that you can easily tell what type of genre of music it is because it fits well within the genres conventions. The feedback i got was that they liked the simplistic design as it wasn't to full on and in your face but instead was just nice to look at and makes you want to pick it up and look into it.

I then showed the same people the digipak below directly after. The response i got from this digipak was different from the previous one. The first criticism i got was that it didn't feel very professional and like a real digipak compared to previous digipak. They also said that they much preferred the colourful design rather than the black and white design. They also said they wouldn't know what type of music the artist is and it is all a bit to vague which might put people of.