lll Show You Analysis

Opening shot, low angle tracking shot

Centrally framed shot. Long shot

Medium close up.

Long shot. Tracking shot.

Long shot.

Faded transition.

Tracking over the shoulder shot.

Close up.

Extreme long shot.

Long shot.

Shallow depth of field.

The reason behind the video:

Relationship between visuals and lyrics:
In the video, there is no evidence of the singer playing a character or delivering the words. Instead it is of the singer himself, exploring around without limitations. This does link however to the lyrics, as stated above it's about the singer, "being himself and living".  The video is a concept video, there is no narrative or performance.

Genre Characteristics:
Common characteristics include dance routines, vibrant and colourful strobe lighting and performances from the singer. They usually also follow some sort of narrative. This video however does not include dance routines, vibrant and colourful strobe lighting nor does it contain any performances. Therefore this video does't follow some of the general conventions of pop music videos.

Intertextuality:
This isn't visible in the music video. The meaning, as stated above, is about the singer enjoying life, aside from the pressures of the public and the media, and this was portrayed through the lyrics and evidence during the video.

Performance Style:
Lip syncing and performance isn't present. The camera follows the singer as he explores around Iceland (where the video is set). There is a range of static and move camera shots, shot variation is high. Verisimilitude is definitely present, there isn't any acting or script, its portrayed as the singer, and the camera man with a hand held camera. The style is very simplistic which provides good effect, a lot of the shots focus on the beauty of Iceland, with slow motion clips, and high angle shots achievable via a drone portraying the scenery with the singer visible, a lot of the time via a long shot or extreme shot.

Linear, closed narrative:
There's no narrative. The video doesn't follow any of Props, Todorov, Barthes, Levi Strauss or Laura Mulvey' theories.

Looking / mode of address:
The is one example of when the singer does directly look into the camera. The clip is a raw clip of the singer. This can create a sense of direct connection with the audience, using the gratifications theory, helping the singer to build a personal relationship with his fans.

Star Treatment:
The singer is definitely singled out as he is the only one present in the music video.

Audience in the video?
There aren't any representations of the audience within the video. There is a personal engagement with the audience as the clips are raw and unedited, its just the singer being himself which is very transparent, along with examples of the looking mode of address.

Representations:
Examples include,  gender, age, sexuality, ethnicity and nationality. These aren't covered in the video.

Male Gaze:
There are no females present in the music video, therefore Laura Mulvey theory is not used here.

Pace + any variation of pace:
The video is fairly balanced throughout, the editing and length of clips doesn't alter during the chorus or when the music becomes faster paced.


Shot variety, estimated number of shots and number of set ups:

• 39 shots
• 22 set ups
• Shot variation as stated at the beginning of this blog is fairly limited, the video uses mainly long shot and extreme long shots along with medium tracking shots of the singer. Drone shots are also present getting scenic shots of the location (Iceland) which is used as an establishing shot.

Effects:
Slow motion is used a lot. The opening clip is a great example of cinematography. Drone shots are also used to get high angle shots, another great effect for a good range of shots of the location (Iceland).

Location + Mise En Scene:
I feel that the locations importance is high. Due to the meaning behind the video, the location fits the scene well and the tone of the song.

Sub Culture:
The style of the singer is very unique, this is fairly conventional of pop music songs, originality and a distinctive brand image.

Notable shots and framing:

This shot is cleverly framed. It shows the singer looking out reflecting perhaps on past issues, or enjoying the peace away from his busy lifestyle given the fact he is one of the biggest stars in the music industry.

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